Online privacy made simple: How to pick the best tools for secure browsing

Amber Ferguson By Amber Ferguson
3 Min Read

Every time you go online, fragments of your data such as clicks, searches, and even how long you linger on a page, are all tracked in the background. And it’s not just about who’s collecting this information, but how it might be used. The good news is that there are privacy tools that can help you keep control, protect sensitive data, and browse with confidence. Here’s a practical guide on how to assess your privacy needs, compare the different options, and create a privacy toolkit that helps you stay safe online.

Match privacy tools to your online habits

Not everyone requires the same level of privacy, or has the same level of technical know-how. A journalist might prioritise anonymity and opt for a more sophisticated solution, while a parent may simply want protection from intrusive ads and trackers. Ask yourself: do you need to access geo-restricted content, shield your browsing from unwanted surveillance, or just prevent companies from profiling you? Understanding your goals helps you avoid overwhelm and choose tools that genuinely meet your needs.

Your choice of browser is the first line of defence. Brave offers strong tracker blocking by default, Firefox provides extensive customisation along with privacy add-ons, and Tor delivers anonymity but can be slower. Consider what balance matters most to you – speed, usability, or maximum security. For instance, if you regularly stream content, you might favour Firefox’s compatibility, while Tor is better for highly sensitive activity.

Ad blockers and VPNs: Layer in extra privacy tools

Encrypted messaging apps add another layer of protection. For enhanced security, use a VPN chrome extension to encrypt your traffic and safeguard your activities on public Wi-Fi. Browsers can only do so much. Choose a combination of tools to create a stronger privacy net around your online activities. For example, ad blockers like uBlock Origin cut down on trackers, while secure DNS services can stop hackers from snooping on your internet requests. 

Regularly review and refresh your privacy setup

Tech evolves, and so do threats. Regularly updating your browser, extensions, and privacy tools ensures you’re not relying on outdated defences. Make a habit of reviewing privacy settings every few months, and stay curious about emerging tools – just like changing the locks after moving house, updating your digital safeguards keeps your online life secure.

Safer surfing starts with the right privacy tools

Protecting your privacy and personal data doesn’t mean going completely off-grid – it’s about making smart choices. By understanding your needs, picking the right browser, adding effective tools, and keeping everything updated, you can browse with confidence and peace of mind.

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Meet Amber Ferguson, the driving force behind Business Flare. With a degree in Business Administration from the prestigious Manchester Business School, Amber's entrepreneurial journey began to flourish. Fueled by her passion for business, she founded Business Flare in 2015, creating a space where aspiring entrepreneurs can access practical advice and expert insights. Join us on this journey, guided by Amber's expertise and commitment to empowering businesses.
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